My skills include design and artworking for advertising, branding, brochures, events, html emails, PowerPoint, window graphics, web banners and web pages.
I'm creative and practical, I enjoy thinking up new concepts and working with clients to get the most impact for their brand or campaign.
I can also work within strict house styles, solo or as part of a bigger team. Used to working to tight deadlines, I have 15 years of experience in commercial design.
Re-coding and designing a series of 5 responsive templates to use different branding and layout, to match the online website and printed magazines.
Designing and artworking the brochure, with special attention to accuracy for the die-cut tabs. Designing and coding html email. I enjoy applying a design to different media.
I painted the images for an original and fresh look, standing out from stock food photography for this chef’s personal dinner party service. I was inspired by the chef’s Cantonese heritage and traditional Chinese watercolours.
40pp report, including charts, graphs and image searching. Liasing with our print purchaser to advise the client on paper stocks and finishes.
Working with the marketeer to tease out research statistics and represent them visually. Visual puns or symbols work to give the numbers more impact.
Recently I’ve been coding and designing more responsive html emails. I’ve been coding and designing tables-based html emails (later with CSS3) for 10 years. I can also trouble-shoot errors in code. My priority is always deliverability and accessibilty.
Drawing a step-by-step instructional leaflet and prezi, using the sketchy style of the brand to create a memorable and easy info. Working with a colleague who recorded the video and voiceover, saving £10,000 by keeping the production in-house.
Designing for a series of books for LexisNexis Hong Kong. Artworking a design and template that has been successfully used by Ruzanna Mustafa, a colleague in Hong Kong to create a 2 new book ranges.
I really enjoy large-format work for exhibitions and display. The bookshelf graphic above was created in photoshop and each book represents a real individual title from the publisher. The vinyl window graphics are an inventive use of space in a shop window, where we were limited to covering only 40% of the window pane.